Cake Secures $5 Million Funding for Tinder-like Swipeable Mobile Browser

Founded in tardily 2016 by Jase Bosarge and based out of Provo, Utah, tech startup 'Cake' has announced that it has secured $5 million in funding from Peak Ventures, Pelion Ventures and Kickstart Seed Fund. The company makes an eponymous mobile browser that's currently available for download on both Android and iOS.

If you like Tinder's swipe feature, chances are, yous'll love Cake browser. Sure, you may not really need notwithstanding another browser app on you mobile, just this particular software re-imagines the way search results should exist displayed on a bear upon-enabled mobile device. Because the first search consequence in your preferred search engine is often the only i that yous need, Block takes you straight to that folio, bypassing the whole index of search-results. In example y'all're looking for something else, you can always swipe left to become to the next outcome. Thankfully, yet, unlike Tinder, you lot can always swipe right to go back to the previous consequence if you so desire.

The feature extends across all search categories, so whether you're searching for general info, images, videos, or news, the aforementioned formula will apply to all web searches. Users will be able to cull their preferred search engine, but won't exist able to customize news sources, so you'll end upwardly receiving default search results whether you like it or not.

Explaining the rationale behind getting into an overcrowded web-browser market that's dominated by a couple of big players, the company'south CEO Kendall Hulet said that, "Browsers today are still very similar today to what they were 15 years ago. They weren't re-imagined for mobile. They're basically desktop experiences crammed onto a mobile phone".

While spider web-browsers on mobile are a dime a dozen, it's heartening to see companies are however making investments in the area in an endeavor to innovate and offer new features to users.